The World of Changes: COVID-19’s Impact on the Retail Path Towards Sustainability

Management literature states that a type of external shock, such as the COVID-19 pandemic, accelerates innovation processes at organisational and societal levels. Furthermore, recent studies stress that this exogenous shock spurred new policies and forced heterogeneous actors of diverse business sectors to reflect on sustainability practices. In this study, the authors concentrate on a specific business industry, such as retail, and overview the main changes during the mentioned pandemic. An appropriate starting point to understand these changes has been to conduct an analysis of the literature, searching for links between the concepts of retail, COVID-19 and sustainability. This research thus provides a snapshot of the latest academic advancements that address issues like the policy framework to recover from COVID-19, retailers’ approach to overcoming this crisis and their approach to corporate social responsibility (CSR). Finally, this chapter lists potential research directions that scholars may consider for a deeper analysis of COVID-19’s impact on retail sustainability practices. © 2022, The Author(s), under exclusive license to Springer Nature Switzerland AG.

Cruising in the COVID-19 pandemic era: Does perceived crowding really matter?

Purpose: Cruising is one of the industries most susceptible to the current COVID-19 health crisis, due to the closed environment and the contacts between cruisers and crewmembers. This study aims to understand if the perceived crowding and the health risk perception related to the pandemic situation might threaten passengers’ intentions to cruise. The study also examines corporate reputation and trust, as well as social motivation and self-confidence, as possible predictors of consumers’ intention to cruise. Design/methodology/approach: The study is based on the development of a structured questionnaire submitted online via social media. Overall, 553 individuals’ responses were used for understanding the factors that can affect consumers’ intention to cruise by performing several regression models. Findings: The results show that the perceived crowding related to the pandemic does not seem to influence people’s intention to cruise. On the contrary, trust in the cruise company, corporate reputation, cruisers’ self-confidence and research of social motivation are positive predictors of intention to cruise, thus reducing the perceived risk’s deterring impact. The importance of such factors differs in respect of repeat and not repeat cruisers. Practical implications: The study presents several managerial implications as it analyses the variables that could help cruise management cope better with COVID-19’s negative impact. Originality/value: Despite the severity of COVID-19’s impact on the cruise industry, no studies have yet focussed on how the current pandemic situation may influence customers’ intention to cruise in the future. © 2021, Sandro Castaldo, Lara Penco and Giorgia Profumo.